Responsive
design has been on the nerves of many website owners, designers and developers.
Ever since Google announced not supporting the non-responsive websites,
everyone had to take it literally. However, there are many things that a lot of
people still do not fully cognize. Let us discuss some of the most commonly misunderstood
facts about a responsive website.
For Mobiles Only
A
lot of people who are not developers themselves think that by responsive we
mean readying websites for mobiles only. However, this is not true at all. Responsive
website has nothing to do with being able to use it on your mobile, smartphone
or tablet PC. But it has got everything to do with the ability to use a website
on all of these platforms. And in case you didn’t notice, the mobile website
URL is the same as that of the main website, unless for few of the websites
which have not been able to adjust. In that case mobile website webmasters have
created a subdomain with m. like for example m.example.com to differentiate
their mobile website version from that of the main website.
Not For Everyone
Well,
some of the guys out there think that their industry does not probably need a
responsive website. Many ecommerce industry players often fall for this kind of
logic. Well, if you are so sure, why don’t you go and check if big ecommerce
websites are having a mobile version or not. Souq.com is one of the biggest
ecommerce websites with the UAE. Despite of the fact that it has so many items
to display, it has been able to excellently display all its content without
jeopardizing the use experience online.
Browser Compatibility Not
An Issue
Browser
compatibility may or may not be an issue. All the other browsers are currently
supporting responsive websites. Internet explorer may or may not go well with
all the responsive websites. If you already know the traffic that you receive
by users of different browsers, you need to keep this fact in mind. One way of
doing that is by checking your Google Analytics more often. The other is to
view your server settings and in there check out the browsers mostly used by
your website visitors. Make sure to use that information to check your newly
developed responsive website on all those browsers used by your website
visitors. To be extra sure, you can also include a note for the browsers that
your responsive website may or may not support.
Responsive Websites Have
No Link To SEO
This
is absolutely wrong and suicidal for your website’s traffic to assume that
Google or other search engines won’t mind if you do not have a responsive
website. You need to make sure that your website is responsive and works
equally well on all platforms. If you fail to accomplish that you will only get
punished in terms of organic traffic.
We Are OK Without A
Responsive Website
You
are not OK if your company or business website is non-responsive. And it is not
even cool either due to so many reasons. If not for everything, consider all
the customers who will be visiting your website on mobile phone, how much
trouble would they have to go through to find the information that they came in
looking for. Second, consider the amount of website visitors that you are going
to lose to your competition because of the algorithm changes made by Google. Do
not think that your competitors are sleeping. Try to come up with a responsive
website that beats the competition. Third, you also need to make sure that
there is minimum or no difference of user experience when visitors are viewing
your website on their mobile, tablet or PC. You need to make the experience as
much uniform as possible.
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